Rocket Journal
Product

Choosing a pricing metric

Price the thing customers get more of as they succeed, not the number of people who log in.

By Rocket Editorial ·

A pricing metric should grow when the customer gets more value, and stay easy to predict.

Good metrics

  • Track value the customer can see in the product.

  • Are easy to count and hard to argue about.

  • Do not punish adding colleagues.

Seats are easy to count, but they make teams share logins. A count of the main thing the product handles is often better.